CBS, SI Ink Print and Online Deal

CBS Interactive and Sports Illustrated have entered into a new content-sharing and promotional partnership focused on high school sports, which will encompass both print and the Web.

As part of the deal, SI.com will showcase CBS’ high school news site MaxPreps.com within its own high school section. In addition, MaxPreps.com will be integrated within Sports Illustrated’s long-running Faces in the Crowd content in the magazine and SI.com.

Various SI writers will also be promoted and/or syndicated on CBSSports.com

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in