Publishers Lean On DR to Boost Ad Pages  | Adweek Publishers Lean On DR to Boost Ad Pages  | Adweek
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Publishers Lean On DR to Boost Ad Pages 

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In yet another indication of a lagging ad market, print media buyers have noticed in some publications an uptick in ads they consider to be of lower quality.

Examples that have raised eyebrows range from ads for diet products in mass magazines like Meredith Corp.