Parade Names Jack Haire CEO | Adweek
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Parade Names Jack Haire CEO

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Jack Haire, a former publisher of Time magazine and a 28-year Time Warner employee, has been named CEO of Parade Publications, succeeding retiring CEO Walter Anderson, according to an announcement from S.I. Newhouse, Jr., chairman of Advance Publications.

Haire takes over July 1.

“Jack is an experienced executive who has a deep understanding of both print and digital media,” Newhouse said in a statement. “He is very well respected in the advertising and publishing communities and will be a great partner to Parade’s advertisers and newspaper publishers.”

Most recently, Haire led his own company, Haire Media Ventures, formed in 2006 and specializing in innovative advertising and distribution strategies, the announcement said.

"In that role, he advised companies including CNET Networks, Quigo Technologies, Hallmark Cards, Outbrain and UpCompany, among others," the announcement added.

During his tenure at Time Warner, from 1978 to 2006, Haire served as executive vice president of Time Inc. and president of the Fortune/Money Group.

He was publisher of Time magazine from 1993 to 1998 and held numerous sales and management positions, including vice president of sales & marketing at Entertainment Weekly. He also served as chairman of the Time Warner Advertising Council. Haire began his publishing career at McGraw-Hill in 1974.

“At a time when media audiences are becoming increasingly fragmented, Parade’s unsurpassed reach brings even greater value to readers and advertisers,” Haire said in a statement. “I am looking forward to working with the talented team Walter has assembled to deliver on that value.”