Hearst Previews New Content and Sponsorship Opportunities at MagFront

New food magazine might be in the works, too

When it comes time to woo potential advertisers, TV networks have their upfronts, digital publishers have their NewFronts and, for the past several years, Hearst Magazines has hosted an annual MagFront. On Tuesday, the company hosted its fourth MagFront presentation at Hearst Tower, previewing its upcoming slate of content—and sponsorship opportunities—for an audience of approximately 200 advertisers and marketing execs.

The editors of each of the publisher's 21 brands presented previews of their editorial franchises for 2017, all with an eye toward sponsor integration.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in