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CHICAGO Businesses may say they are spending more on marketing, but limited budgets are forcing some to turn to hiring interim experts, which has fueled the growth of flexible staffing firms like Corporate Project Resources Inc.
CPRi, which has grown to $25 million in annual revenue from $18 million last year (thanks partly to three acquisitions over the past 16 months) is itself merging with Aquent.
The deal combines CPRi’s marketing staffing resources with the Boston company’s pool of creative talent—graphic designers, Web designers, copywriters—to create a $335 million company spread over a network of 60 offices in 16 countries.
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