Racepoint Scores High-Tech Assignments | Adweek
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Racepoint Scores High-Tech Assignments

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BOSTON Racepoint Group has been tapped by five new clients to handle public relations duties, the agency said.

The Waltham, Mass. shop's new clients are: Renesys, Manchester, N.H.; SEEC, Pittsburgh; Sentillion, Andover, Mass.; Virtual Iron Software, Acton, Mass.; and Webhire, Lexington, Mass.

The combined budget of all the accounts is $1-2 million, according to the agency.

"As our client base has grown, we continue to establish ourselves as experts in identifying and serving the needs of our clients, promoting each as thought leaders in their respective markets," said Marijean Lauzier, president of Racepoint Group, in a statement. "We've seen a healthy and continuous growth in the high technology market, creating demand for new companies to challenge existing leaders in order to become the contenders of tomorrow."

Racepoint won Sentillion, Virtual Iron and Webhire after competitive reviews. SEEC and Renesys tapped Racepoint without reviews. The agency will handle a mix of branding, media and analyst PR duties.

Racepoint specializes in PR and marketing for emerging technology, health and science companies.