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CHICAGO Brown-Forman has awarded creative duties for Finlandia Vodka to Northlich, an expansion of a relationship that began six months ago with a branding assignment, the client and agency said.
The Cincinnati-based independent is expected to produce a campaign for next spring. The brand has not been assigned to an agency since leaving Bozell four years ago. Brown-Forman has been handling advertising in-house since then, said Mark Overdyk, svp and global brand manager for Finlandia.
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