Nine West Eyes Contenders

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Contenders have emerged in the agency review for all duties on the $15-20 million ad account of The Nine West Group’s Easy Spirit shoe line.
Peter Huffine, vice president of marketing at the White Plains, N.Y., client, confirmed that Publicis/Bloom, New York, and Arnold Communications, Boston, are being considered. Sources also identified N.W. Ayer, New York, as another contender.
Nine West has so far talked to more than a half-dozen shops and may add a fourth agency to its contender list, said Huffine.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in