Mazda Win Leads Doner To Resign $80-100 Mil. Ford Dealer Business

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W.B. Doner & Co. has resigned its regional Ford dealer association business in order to concentrate exclusively on its newly secured Mazda North American Operations account. The move puts in play about $80-100 million in business.
“In order to serve Mazda, we made a business decision that we’re going to use the resources that got us to this point to work on Mazda, which we think is critically important,”
said Alan Kalter, chief executive officer of Doner in Southfield, Mich.

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