Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Two New York shops last week landed accounts, worth a total of $9 million, that mark their first entries into two categories.
Christy, MacDougall, Mitchell picked up creative duties on the estimated $7 million ad account of ERA Real Estate. The business was shifted from Earle Palmer Brown, Philadelphia, without a review. Separately, Avrett, Free & Ginsberg won the review for creative duties on the estimated $2 million account of Airheads candy.
CMM will create a new tagline for ERA, which currently uses “We’re selling houses” in its ads.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in