Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Brogan & Partners here is preparing a multifaceted campaign aimed at getting out-of-state businesses to consider relocating or expanding in Michigan.
Two 30-second TV spots, two 60-second radio spots and a print effort break in February in the New York area, said Ellyn Davidson, an agency partner and the account supervisor for the Michigan Jobs Commission in Lansing, Mich. The campaign continues with spots breaking in April in Chicago, June in Toronto and August in Cleveland, she said.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in