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New York Independent Is Latest Buy in String of Acquisitions
NEW YORK–Bozell Worldwide has inked a letter of intent to acquire Avrett, Free & Ginsberg.
The deal would provide Bozell with more critical mass while allowing Avrett’s clients access to Bozell’s $3.1 billion global network and integrated ad capabilities.
Terms of the agreement were not disclosed, but a deal is expected to close as early as next week. Avrett reported 1997 revenues of around $46 million.
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