Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Three Sara Lee Corp. roster shops are vying for the $20-30 million Ball Park Brands ad account, sources said last week.
Incumbent Lowe Lintas & Partners in New York was invited to participate in the review, but chose not to, one source said. Shop officials declined comment.
Looking to pick up Lowe’s hot dog business are Chicago shops DDB, Leo Burnett and Euro RSCG Tatham, according to sources. Pitches began last week and continue this week, with agencies asked for their strategic thinking on the brand, sources said.
Officials from contending agencies declined comment.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in