Vanguard Confirms Ad Review

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NEW YORK Vanguard Group today confirmed a review of its business now handled by WPP Group’s Y&R Brands.

“Vanguard is conducting a full advertising agency search as part of our standard due diligence practice. It has been several years since our last agency review,” said Linda Wolohan, a rep at the investment management company. “The current agency of record, Y&R Brands, covers all of Vanguard’s domestic business lines and will be part of the review.”
 
WPP’s MediaCom is Vanguard’s media incumbent; it could not immediately be determined if that shop is participating in the review.
 
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