Nearly 15,000 People Are Upset That Nascar's Super Bowl Ad Makes Fun of Being Gluten-Free

Another GoDaddy?

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

A Change.org petition with nearly 15,000 signatures is asking Nascar to ditch its Super Bowl spot.

The ad features Nick Offerman, making fun of being gluten-free and, according to the petition, implies that gluten-free people who suffer from Celiac disease are "soft," "weak" and "part of America's problem."

The man circulating the petition online anonymously—he goes by Gluten Dude—told Adweek it is his goal to get the ad removed like GoDaddy's controversial spot was earlier this week.

"They pulled the GoDaddy spot for puppies.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in