Le Monde Calls Publicis, Omnicom Merger a French Takeover

In 'everything but name'

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French newspaper Le Monde has now weighed in on the current differences between Paris-based Publicis Groupe and its potential U.S. merger partner Omnicom in an incendiary piece titled “When (Publicis chief) Maurice Lévy fights for control of Publicis Omnicom Group.”

In an April 29th story, author Valérie Segond described the deal’s original billing as a merger between “equals” as a way to “to make sure the shareholders and American directors of Omnicom accept being bought out by a (smaller) French company.”

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