Kung Fu Panda Characters Reenact Iconic Ad Campaigns for Wix's Super Bowl Spot

The brand's second game-day appearance

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Wix.com and the cast of Kung Fu Panda 3 are celebrating 50 years of the Super Bowl by looking back at a few iconic ad campaigns for the brand's second Big Game spot.

After the company ran its first Super Bowl commercial last year, featuring former NFL stars such as Brett Favre and Terrell Owens, DreamWorks Animation approached it about working on a project together. No agency was involved in the creative process.

A series of teasers revealed that the Tel Aviv-based Web development platform would include characters from the upcoming Kung Fu Panda film for its campaign, which uses the hashtag "#StartStunning."

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