Heat Seekers

From Honey Boo Boo to BuzzFeed and Garden & Gun, the Hot List Reader Poll is a media mashup set ablaze

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

When Adweek introduced the Hot List 32 years ago, the franchise focused exclusively on consumer magazines and their print ad business. Last year, we jettisoned our original formula to include television and digital media and to consider innovations and metrics beyond just ad revenue—from iPad editions and mobile apps to branded products, streaming sites and cultural influence. Here, we continue to evolve to better reflect the state of media and consumer and advertiser relationships with them.

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