First Mover: Chris Weil

4A's chairman wants to take advertising from the procurement department to the boardroom

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Specs

Age 47

Day job Chairman, CEO, Momentum Worldwide

New assignment Chairman, 4A’s(two-year term started in June)

Why take on the chairman role at the 4A’s? Aren’t you busy enough?

Well, I’m a huge believer in our industry right now. I think it’s a really exciting time, and I think we are going to see a renaissance, but it’s going to be a different type of business. So if I can give back and help the industry that’s been good to me, I want to take that on.

How is the association keeping relevant?

What we do works.

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