The Daily Meal's Super Bowl Party Plans Shape Up | Adweek The Daily Meal's Super Bowl Party Plans Shape Up | Adweek
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The Daily Meal's Super Bowl Party Plans Shape Up

Food site partners with The 50 Yard Lounge

The Super Bowl is coming to New York next year. And The Daily Meal already has dinner plans.

The food centric site, part of Spanfeller Media Group, has partnered with The 50 Yard Lounge a planned pop up restaurant that will live right next to Madison Square Garden during Super Bowl week, which takes place January 29 through February 2, 2014. 

During that week, The Daily Meal will roll out lots of football-related content (what the players eat, which big chefs are rooting for which team) while also maintaining a marketing presence at The 50 Yard Lounge, 15,000 square feet of roof decks and tented tailgating spots. At the lounge that week, expect  Daily Meal-sponsored chef demonstrations and athlete appearances.

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