Atmosphere BBDO Keeps E*Trade Account

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NEW YORK Atmosphere BBDO said it has renewed its lead creative agency relationship with E*Trade Financial.

The Omnicom Group-owned agency arm of BBDO North America won the account after a competitive review. Atmosphere BBDO began working with E*Trade in the fourth quarter of 2004, when it and BBDO New York won an integrated assignment.

“We are incredibly excited to be given the opportunity to demonstrate the power and value of this pioneering online brand,” Andreas Combeuchen, Atmosphere BBDO’s CEO and chief creative officer, said in a statement.

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