Are Tablets Just as 'Mobile' as Smartphones?

Market researchers say yes, but ad players think it's controversial

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Nearly three years ago, Facebook CEO Mark Zuckerberg proclaimed that the "iPad's not mobile….It's a computer. That's a different thing." Since then, Apple's iPad and competitors such as the Amazon Kindle, Samsung Galaxy Tab and Microsoft Surface have sold millions of units while making the experience of seeing a tablet in public routine.

So, are tablets "mobile," or are they more akin to laptops, as Zuckerberg implied? Around the ad industry, opinions vary even years later, and sentiments are strong.

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