Ad of the Day: Organic Valley, in Deadpan Style, Celebrates the End of the War on Butter

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Sugar is the new heroin, and sitting is the new smoking. But one formerly vilified habit—eating butter—is apparently off the naughty list. Gingerbread cookies and basted turkeys for everyone!

In a new digital campaign, Organic Valley declares an end to the long-raging "war on butter" that started in the 1950s, when scientists declared it evil and suggested substitutes like aerosol sprays and "yellow goo." Desserts and holiday dinners haven't been the same since, says the faux documentary below, with a bespectacled PBS-style host.

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