USA Today to Start Paying Writers Bonuses for Page Views


By Ujala Sehgal Comment

This is a sign of things to come as newspapers go digital.

Jason McIntyre reports that according to a source, in a conference call last night USA Today outlined its plan to pay annual bonuses to writers based on page views.

“But once writers start scrutinizing their page view tallies, and realize slideshows, rumors, and celebrities drive traffic, what will be the impact?” asks The Big Lead editor-in-chief.

We’ll see which other major newspapers will be next to follow suit.