Trigger Media Entrepreneurs Always Hoping for More Cowbell

That’s because at the New York offices of Trigger Media, the accelerator home for event planning hub hostcommittee.com, there is a cowbell. And each time a HostCommittee milestone is reached or exciting venture news needs to be shared, the bell is rung a la Trader Joe’s.

E! Online assistant fashion & trends editor Rose Curiel chatted with HostCommittee co-founders (and NYC roommates) Carli Roth, Yvonne Najor. The site work schedule is pretty insane, with the pair generally involved in multiple nighttime events four out of every five weekdays:

Yvonne: In the morning, I talk to people who are interested in throwing an event with us from birthdays to non-profit fundraisers.

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