Watson said he launched his site “to chronicle the historic shifts we’re seeing everywhere from finance to media, to find what is different and better, and to constantly remind us that dramatic change is not only possible but vital.”
“Around here we like to say ‘snark is easy,'” he went on. “Optimism — informed, pragmatic, reasonable optimism, but optimism all the same — takes work. That’s why we’re throwing our hats into the ring: to do the work of finding “what’s good.”
Between the Stimulist and Double X, “Snark is Out” is quickly becoming the recession’s maxim. The Stimulist is also a great title for a Web site, although it reminds us a little of a superhero in a Viagara commercial. There’s nothing wrong with that if it steers clicks their way!