The Hollywood Reporter Getting a Mega-Makeover
The daily Hollywood trade publication will be transformed into a slick weekly format with a revamped website. Former Us Weekly editor Janice Min is leading the overhaul, causing some to speculate (including ourselves) that The Hollywood Reporter will be moving in a more tabloidy direction. Not so, said Min in an interview with Sharan Waxman:
The key audience is still the industry influencers. I would like THR to reach a broader audience of business influencers. When you think who is reading the industry trade you’re thinking of people in executive or creative roles.
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