Ron Arad Designs Eyeglasses to 'Free People from Tyranny of the Hinge'
“I only make something if I think I can add something new,” says Ron Arad. Among the architect, designer, and artist’s latest innovations is “pq,” a bold new line of eyewear that is ultra-durable, slightly wacky, and named for a doodle. “It’s called ‘pq’ because when you write that you make spectacles,” Arad told Reed Krakoff in a recent conversation that appeared in the Financial Times.
Arad was slow to embrace the eyewear project but gradually came around.
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