Telegraph tech writer Milo Yiannopoulos has gotten himself into a possible Twitter tempest with his newest column.
Titled “Time to ditch the blood-sucking social media gurus,” the column is a thousand-word backlash against the worst of social media.
Whether or not you agree with his premise–that social media consultants are an “inexcusable waste of money”–the column is hilarious, pointing out some of the absolute worst offenders. (Apparently someone does legitimately call himself a social media swami.) The conclusion: “Social media consulting amounts to little more than mastering the art of the bleeding obvious and no company, no matter what its size, should even consider hiring external social media consultants. Internally, the most you need is a couple of interns with laptops.”
The comments are pretty predictable, as are the Twitter responses. Have your say, let us know whether Yiannopoulos is blowing smoke or right on.