Seth Rogin, The New York Times’ VP of advertising for the past 13 years, is leaving the company to join Mashable. Ad Age reports that Rogin will become Mashable’s first chief revenue officer.
At Mashable, Rogin will lead a team of 18. “Mashable is really excelling in reaching the tech-focused, internet-focused audience,” Rogin told Ad Age. “We can bring in brands that want to reach this audience like auto, apparel, and entertainment.”
Rogin’s appointment is effective immediately.