Rivals KISS FM and WBLS Merge at 107.5 FM
It was a whirlwind of activity yesterday and when the smoke cleared, ESPN’s WEPN made the switch from 1050 on the AM dial to 98.7 FM.
Caught in the crossfire of the reported $96 million deal is the longtime R&B formatted WRKS/KISS FM. The Emmis-owned station, which celebrated 30 years on the air in 2011, has merged music and talent with WBLS 107.5 FM. It’s almost as surprising a turn as the ESPN jump to 98.7.
In
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in