Ogilvy & Mather Launches OgilvyEarth

Advertising, marketing, and PR agency Ogilvy & Mather has combined staff from five of its divisions into a new offering, OgilvyEarth. The new division expands the company’s sustainability practice while combining “brightest minds from six continents: planners, consultants and creatives from Ogilvy & Mather, OgilvyOne, Ogilvy Public Relations, OgilvyAction and OgilvyEntertainment.” (their words) Ogilvy & MatherCEO Miles Young called it “a strategic move to unite all our work under one roof in order to present a holistic approach, share lessons-learned and make it easier for clients to access our expertise.”