Let the Rio Statue Panoramic TV Shots Begin!

A 124-foot tall, 92-foot wide gift to the control-room gods.

For the next 17 days, across all NBC Sports platforms, it will be impossible to avoid looking at Rio de Janeiro’s iconic Christ the Redeemer statue. The Art Deco landmark towers above the Brazilian city and is a natural TV control room throw-to for intros, extros and more.

Ahead of the Summer Olympics, a pair of Reuters photographers—Kai Pfaffenbach and Wolfgang Rattray—put together a stunning gallery of statue shots, all taken at sunrise. At the NBC end, no doubt sunset will also be a favorite framing device.

MetroBrazil_8_5

Several of today’s international newspaper front pages also make clever use of the statue imagery.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in