Michelle Obama is about to add “guest editor” to her list of many accomplishments. Starting August 20, Obama will be iVillage’s first ever guest editor. As part of the deal, she will contribute some and oversee all iVillage content around a theme titled “Rev Up Your Back-to-School Routine.” The First Lady will also take part in a video interview series with iVillage’s chief correspondent, Kelly Wallace.
“We are honored that Mrs. Obama chose to be our first guest editor as we launch our exciting, new program,” said Jodi Kahn, president of iVillage. “This role provides a fresh avenue to talk with American women who, like her, are juggling a multitude of responsibilities.”
This will be interesting to watch, even if Obama simply puts out a bunch of fluff pieces. We bet when Barack heard she was doing this, he thought of calling up Sports Illustrated to grab a similar role. We’d support that, too.