L.A. Times Would Like to Thank the Academy for Record-Breaking Web Traffic
On Monday came the news that Oscar TV ratings were up. Today, as CNBC revealed the latest details regarding Tribune Co.’s newspaper sale plans, the Los Angeles Times has shared some truly astounding Web traffic numbers.
“Our digital strategy for Oscars coverage was focused on a real second-screen experience,” says spokesperson John Conroy, “including on-location blogging, tweeting, live video broadcasts from the newsroom during the ceremony’s commercial breaks, social media-based balloting, photography, and, as usual, in-depth coverage.”
Thanks to all this, the Sunday-Monday overall latimes.com
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