Details.com isn’t your traditional “macho” men’s website with an endless stream of sports, women and beer. No, this digital space is all about modern men’s luxury. So, dudes, if you’re embarrassed about discussing your grooming habits, this site isn’t for you.
The magazine’s digital counterpart (which averages about 1 million uniques a month) is on the hunt for freelancers to enhance its ever-expanding content. So what kind of writing are the editors looking for? Well, it depends on what you bring to the table:
The vast majority of the content on Details.com is presented through 500-word blog posts or slideshows that include a hed, dek, intro and captions. That may seem limiting, but considering the vast coverage of the site ensures that there are plenty of opportunities for freelance bylines. In “Style” and “Advice,” editors are looking for fashion news, not generic how-tos or service pieces. “They tend to be too remedial, and it’s not something that we’re trying to aggregate right now,” says [online director James Cury]. “So you’d want to spot a trend, or anticipate a trend. That would be ideal for us.”
To hear more about what Details.com is looking for, as well as editors’ contact info, read: How To Pitch: Details.com.
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