How Creative Companies Die
While creativity is a valued trait in employees, that same creativity can have a negative side, causing once-innovative companies to lose their ability to be original.
A new study from the Wharton School of Business, Cornell University and the Indian School of Business, published in the March 2011 issue of the Journal of Experimental Social Psychology, finds that creative employees are viewed as having less leadership potential.
So while rank and file employees might be generating tons of great ideas, they can’t move up the corporate ladder as easily as others.
The one exception, the study found, was when people were asked to choose leaders who were charismatic—in that case, participants rated creative people as having more leadership potential.
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