HGTV Magazine and Food Network Magazine to Increase Rate Bases

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By Chris O'Shea Comment

hearst-magazine-logo-1Good news for Hearst Magazines’ HGTV Magazine and Food Network Magazine — they’re both getting a rate base increase. The former will increase its rate base twice in 2015; the latter once.

The first bump for HGTV will be to 1.1 million, starting with the January/February issue. The magazine will then up its base to 1.2 million with the July/August issue. Food Network Magazine’s increase to 1.7 million will coincide with its January/February issue.

Dan Fuchs, HGTV’s publisher and CRO, said the increase was a result of staffers “over-delivering from the beginning.” Vicki Wellington, Food Network’s VP, publisher and CRO, credited “Our creative original content, along with access to Food Network talent” for its rate base increase.

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