Going Viral On The Menu With BuzzFeed's Amason

On the morning after the conclusion of mediabistro.com’s user-generated content focused conference UGCX, Matt Van Hoven of AgencySpy and guest host Joe Ciarallo of PRNewser welcomed BuzzFeed.com’s viral media editor Jessica Amason to the Morning Media Menu podcast.

Following up on her presentation at UGCX on Tuesday, Amason talked about tracking the viral presence of Web articles in real time and making it work for advertisers.

The group also addressed some of the changes that traditional media companies are making in order to stay alive.

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