Donald Trump Boosts Mad Magazine Sales, Clicks

A double-edged golden goose.

Fast Company contributor Susan Karlin checked in with the gang at Mad magazine to ascertain whether President-elect Donald Trump has made American goofing great again. Yes and no.

Print sales for a 2015 issue with Trump on the cover were double the normal run. And in June of this year, same. But as Mad editor John Ficarra explains, it’s a double-edged golden goose:

“We’re sick of Trump, but he just keeps giving us material,” says Ficarra.

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