Business Week Not Very Helpful This Week
Jack Ewing pens a piece for Business Week with the title,”Where Newspapers Are Thriving.” The subtitle reads,”Germany’s papers are doing fine despite the ad flight to the Web. What’s their secret?”
Holy crap! Good question! They’re doing something in Europe that works? A business model in a business magazine?! Do tell! How do they make money in spite of the internet siphoning ad revenue? Throw us a line oh Business Week. Enlighten us about all those viable Teutonic newspapers!
That pressure helped Bild maintain its focus on original content.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in