VNU Names New CEO, Promotes Current One
The same day the company confirmed layoffs at its Billboard division, VNU Business Media announced an executive-level shuffle, with the promotion of current president and CEO Mike Marchesano to executive VP and “chief transformation officer.” The company also named Robert Krakoff [yes, that guy, left] as Marchesano’s CEO replacement.
Since 2005, Krakoff — a former CEO of Advanstar and vice chairman of Reed Elsevier — and his investment firm, Blantyre Partners, have been a strategic partner with the Blackstone Group, a member of the private-equity cortsortium that bought VNU in March.
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