Slate, Scams and The Problem with Numbers
Looks like the move to Newsweek-WashPo has done Slate some good. Their mention in Min Online got us looking into the numbers, which appear to be way up*. But how up is up?
Slate itself notes how fuzzy all the math can be. “Confront any Internet mogul with the numbers published by the two big web ratings houses, Nielsen/NetRatings and comScore Media Metrix, and you’re in for an earful about how they’re wrong, wrong, wrong,” notes writer Paul Boutin.
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