Roll Call: Burson-Marsteller, Edelman, RLM Finsbury and More

Burson-Marsteller has hired Rowan Benecke to lead its global technology practice. Benecke comes to the firm from Text 100, where he spent almost a decade. He joined Text100 in 2005, after working at Waggener-Edstrom and Zeno. In 2012, he relocated from Europe to New York to lead the Next15 firm’s North American operations. Benecke has played a key operational role at Text 100, leading the firm at successive stops in Asia, EMEA and North America. He takes on the global tech chair role that was previously occupied by Lisa Poulson until her departure from Burson last year. (TheHolmesReport)

Edelman has named Maria Amundson as global chair, Technology sector, effective September 15. Amundson, currently general manager of Edelman Silicon Valley, will lead the agency’s team of 440 technology communications experts in 23 countries and be responsible for client counsel, portfolio management, new business development and sector marketing. She will report to Kym White, global director of sectors and global chair of Edelman’s Health sector, and be based in Silicon Valley. Amundson joined Edelman as an executive vice president in 2006 when the firm acquired A&R Partners, the leading independent Bay Area technology PR firm that she co-owned in San Mateo, Calif. She became general manager of Edelman’s Silicon Valley office in late 2012, counseling technology companies from early stage start-ups to Fortune 50 leaders. (Release)

RLM Finsbury announced that it is opening a San Francisco office, bolstering its global footprint. Doug Michelman, former chief communications officer and global head of Corporate Relations of Visa, Inc. who was most recently a senior advisor to RLM Finsbury, has been named a partner and will lead the new office. Prior to Visa, Michelman served as regional president and senior partner of Fleishman-Hillard, where he managed its West Coast operations. In addition to various roles at Fleishman-Hillard both in the U.S. and internationally, his extensive communications experience also includes staff positions in the press office for two presidential campaigns. (Release)

The Abernathy MacGregor Group announced that Heather Wilson has joined its Los Angeles office as an executive vice president. Her role is to provide the full range of financial and strategic communications counsel offered by Abernathy MacGregor to the firm’s clients, and to help drive continued growth for the firm, particularly in Southern California and the West. Wilson has 20 years of corporate and media experience, having advised clients on crises, litigation, media and social media strategy, and corporate transactions. Her background includes deep crisis preparedness and management experience, with an additional specialty in managing digital media. Prior to joining Abernathy MacGregor, Wilson was a senior executive at Weber Shandwick where she led crisis and issues management on the West Coast and out of its Chicago office. Wilson was previously a journalist for Dow Jones/Marketwatch and began her career on Capitol Hill. (Release)

ABC News president James Goldston announced that Robin Sproul has been promoted to vice president of Public Affairs and Jonathan Greenberger has been promoted to vice president and bureau chief. Robin Sproul will transition to her new role, taking charge of the news division’s external relations in Washington. Robin has served for a record twenty-one years as Washington bureau chief. In her new role, she will serve as the company’s liaison to the federal government, the Walt Disney Company’s government relations office, journalism organizations, and other external groups interfacing with ABC News. She will continue to serve as the executive-in-charge of “This Week.” She will also oversee political debates and the division’s polling operations. In his role as bureau chief, Jonathan will continue to serve as executive producer of “This Week,” reporting to Tom Cibrowski. Jonathan’s career with ABC News began in the Washington bureau exactly a decade ago as an intern in the political unit. He then spent many years as a producer in the bureau before leaving to earn his JD at Stanford Law School. Over the last year, Jonathan has worked very closely with everyone in the Washington bureau to make “This Week” the DC bureau’s flagship program. Jonathan is in the process of moving to Washington, and he will work closely with Robin to plan a seamless transition. (Release)