The nation’s top newspaper executives are meeting today to discuss the possibility of charging for online content. The name of the clandestine meeting, as described by James Warren in The Atlantic, is “Models to Monetize Content” and is taking place in hotel outside Chicago.
The meeting is reportedly organized by the Newspaper Association of America and includes executives from Gannett, The New York Times Co., E.W. Scripps, McClatchy, Advance, Hearst, MediaNews Group, Philadelphia Media Holdings, Lee Enterprises, Freedom Communications, and the Associated Press. Barbara Cohen of Kannon Consulting is spearheading the sessions.
Michael Golden of the New York Times, Gary Pruitt of McClatchy and Tom Curley of the AP are some of the attendees named by Warren.
Warren reported that this morning there is a session called “Fair Syndication Consortium/Attributor,” apparently referring to the alliance put together by content-tracking company Attributor.
Another session covers charging for online access to newspaper content and and there is one on classified advertising revenue.