Patch EIC Asks Editors To Ramp Up Production
Patch editor in chief Brian Farnham sent off a memo to regional editors last week suggesting that Patch sites should start posting more.
Streetfight obtained a copy of the memo and sort of goes through it line by line.
Farnham wrote that 68 Patch sites are producing 6 or more articles per day, while the average article production at a Patch is 4.2 articles per day. (Patch requires editors to post 4x daily.)
“In South Florida,” he added, “14 sites just completed a three-month test that proved you can do 7 posts a day, hit your [unique visitor] goals, come in under budget, and cut the [local editor] work hours to between 40-50 hours/week.
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