NYT Adds BlackBerry App
The New York Times Tuesday released a free application for accessing NYTimes.com content on the newest Blackberry brand Smartphones.
With advertiser sponsorship by UPS, the app application formats content for optimal navigation and display on BlackBerry Smartphones, offers automatic synching and allows users to store articles directly to their devices for offline reading.
“Mobile continues to be a very popular way for Times readers to access our content,” Marc Frons, The New York Times Co.’s chief technology officer/digital operations, said in a statement.
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