Newt Gingrich is using Google Glass to continue to talk up one of his pet interests—space exploration. The former Republican presidential candidate is hosting a series of talks with space experts—the latest is former astronaut Buzz Aldrich, according to a Tweet this morning—using the latest product from Google.
Last year during the Republican primary debates, pundits made fun of Newt Gingrich for talking about space exploration when other candidates were highlighting the economy or immigration. The former Speaker of the U.S. House of Representatives is freed up to talk about his pet issues—only he’s using the latest technologies to keep the issues front and center with his followers.
Being more tech-friendly is a smart approach and might even be a differentiator among the candidates in the 2016 field if he chooses to run again. Republicans were dinged for not being on the forefront of technology as compared to the Obama campaign in the 2012 race. The party is making strides—creating a tech playbook to be shared among party candidates and hiring a former Facebook engineer as their CTO—to play catchup.
As candidates increasingly turn to platforms such as Reddit AMAs and Google hangouts to bypass the so-called media filter, candidates will have to be increasingly tech savvy. And Gingrich’s latest foray with Google Glass will keep the buzz going—with whatever he wants to do next.