NBA Prompts Fans to 'Check In' With New Turnstile App
The National Basketball Association is getting in on the location-based “check in” phenomenon with NBA Turnstile, a new app which encourages the league’s fans to alert their various friends when they attend and watch games during the soon-to-tip-off season.
Looking to capitalize on the trend driven by mobile apps like Foursquare, which allow people armed with GPS-enabled smartphones to broadcast their whereabouts, NBA Turnstile will let fans virtually check in when they attend live games to earn points and virtual prizes.
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