Mobile content and services provider MobiVentures has launched a Video Call Push (VCP) service that will let its corporate clients “push” video content to a consumer’s 3G phone.
The service is in partnership with Spain’s Froggie S.L., which debuted the technology last month.
MobiVentures CEO Nigel Nicholas sees his customers using the service to send video content, including promotions, new product info and such directly to consumers “for promotional or feedback purposes.”
Companies just upload video content and the list of numbers they want to target and press send. The first MobiVentures customer to take advantage of the service is a car manufacturer that’s expected to launch its campaign in the near future.